French high-end brand “DIOR” collaborates with Dior House’s global ambassador and friend JIMIN of the group “BTS”.
We have released the “2024 Spring Men’s Collection Campaign”. In the campaign, JIMIN is featured in an artistic design from Dior's men's collection.
Director Kim Jones wears products from the Spring 2024 men's collection, which reinterprets classic designs, perfecting his style as a human Dior.
This campaign featuring JIMIN emphasized the theme of new identity. Through images that match graphic purity and pastoral romanticism.
The design code has been reinterpreted to excel throughout the world. In addition, the architectural structure, which is soft and flexible for ease and practicality, is a modern tailoring tool.
Taking on the Noh challenge, knitwear such as twisted turtleneck sweaters and cashmere knits with removable bandanas offer a preppy sensibility and soft charm.
Newly interpreted symbols of the Dior house are also included, such as the DIOR signature emblazoned on a sleeveless pullover and the CD DIAMOND transformed with a diamond motif.
The enchanting and classic motif also appears on the HIT THE ROAD backpack. On the other hand, JIMIN announced on the 23rd that Global Fandom Life
Exclusively on the platform “Weverse”, his own documentary “Jimin’s Production”
Diary” will be published.

By minmin 2023/10/11 17:34 KST