The 6th "2024 National Representative Brand Korea Representative Awards" to select the best brands by industry
The event was also selected as one of the K-food categories by the "K-Food Brand"
Based on a combination of factors such as customer ratings and other factors, the brands are classified into large, medium-sized, and small-sized companies, and the best brands are selected for each industry.
On March 28, KOTRA (Korea Trade-Investment Promotion Agency) Overseas Market News Official Site
At the 2024 All India Food Expo (AAHAR), India's largest food fair, an importer said in an interview that Jin Ramen, for which JIN is the advertising model,
It was analyzed that he has begun to gain explosive popularity in the Indian market. In November 2022, Ottogi selected JIN as a model and drew an explosive response. Mnet Chart Show
According to a survey conducted by "Girls Night Out" targeting celebrities who have appeared on Mnet, ramen was chosen as the "number one advertisement that celebrities want to appear in," and JIN's name was
According to an announcement by the Korea Customs Service in September last year, the value of ramen exports through July 2023 is expected to reach approximately $522 million (approximately 8.2%), up 17.7% from the same period in 2022.
The food industry is expected to see a significant growth in Korean ramen exports, driven by the 2020 Academy Award for the movie "Parasite" and the effect of JIN's advertising model.
Meanwhile, the "Ottogi Jin Ramen Sincerity Campaign - Conveying the value of Jin Ramen's heart and sincerity to consumers" will be held as part of the "2023 Korea Digital Advertising Association"
We won the Silver Award in the Marketing Campaign Promotion category at the Digital Advertising Forum (KODAF).
By chunchun 2024/04/11 23:57 KST
