Coupang's private label product strategy revealed in Korea Fair Trade Commission investigation

2024/10/30 06:16 Comment

クーパンのPB商品戦略、公取委の調査で判明＝韓国 — Coupang's private label product strategy revealed in Korea Fair Trade Commission investigation

The Korean online retailer Coupan selected popular products from suppliers and sold them as private brand (PB) products. The details of this were revealed in an investigation by the Korea Fair Trade Commission (KFTC).

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