Samsung Electronics showcases cutting-edge technology at German international motor show

German Chancellor Olaf Scholz visited the Samsung Electronics booth at the international motor show "IAA Mobility 2023" being held in Munich at around 3:00 pm on the 5th (local time).
. Samsung Electronics exhibited cutting-edge electrical technology such as automotive semiconductors and displays, highlighting its competitiveness in the European market.
Prime Minister Scholz met with Dermot Ryan, European Vice President of Samsung Electronics' DS division.
They toured the booths and received explanations about automotive semiconductors, displays, and other products. Chancellor Scholz particularly admired the car mock-up and various vehicle semiconductors installed in the center of the exhibition hall.
He reportedly showed interest in body products. Prime Minister Scholz expressed his gratitude, saying, ``It is meaningful that not only Samsung Electronics, but multiple companies that handle electrical equipment for Samsung participated together.''
expressed. Samsung Electronics exhibited at the IAA Motor Show for the first time this year. IAA is one of the four major motor shows in the world, and will be held until the 10th this year. samsung electronics samsung
We operated a booth in collaboration with Samsung SDI and Samsung Display, which are in charge of the electrical equipment field within the group, and aimed to interact with European automakers and related parties.