海外で400店舗突破のベーカリー「トゥレジュール」、米国に続きアジアでも積極展開=韓国報道
Bakery ``Tours Les Jours'' with over 400 stores overseas expands aggressively in Asia following US - South Korean report
On the 17th, Korean food giant CJ Food Building announced that the number of stores of its bakery brand ``Tou Les Jours'' has exceeded 400 stores overseas, with the United States being the leading company.
In August, Tous Les Jours opened a Bronxville store near Manhattan in New York City in the United States, its first overseas expansion. Achieved 100 stores locally. Opening 4 stores in October
The company plans to open additional stores, aiming for 120 stores by the end of this year and 1,000 stores in the United States by 2030. In response to growth in the United States, in September we will be building a site in Georgia to establish a factory.
was secured. The factory is scheduled to be completed in 2025. In the Asian region, localized products and services have been successful in Indonesia, Vietnam, Mongolia, and other regions, and have become popular as luxury brands.
solidifying its position. As a result, the Indonesian subsidiary's sales last year increased by 71% and operating profit by 740% compared to the previous year. In 2016, we entered Mongolia for the first time as a Korean bakery business.
In June, we opened our flagship store, Mongolia Global Park Store, and our sales are growing at an average annual rate of over 35%.
In China, as the COVID-19 virus subsides, we opened approximately 40 stores this year alone, and 20
We are about to open our 0th store. As the bakery market expands in China, the Tous Les Jours brand and products are gaining recognition and are thought to be leading to growth.
2023/10/18 08:35 KST
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