Hyundai Auto Ever appoints ``Toyota's connected car CEO'' as director of U.S. corporation

On the 24th, the American subsidiary of South Korean Hyundai Motor Group company "Hyundai AutoEver" announced that "Steve Basra from Toyota
Basra), CDO (Chief Digital Officer) and CTO (Chief Technology
Officer: Chief Technology Officer).'' We will strengthen our CCS (connected car services) capabilities by inviting connected car experts to our board of directors.
It is a purpose. Basra's new CDO and CTO is known as an ``authority on connected car services'' who worked at Toyota for 25 years. Toyota's connected car CE
He has held various key positions including Chief Executive Officer (O) and Director of Global IT Strategy at VP Toyota, Toyota's North American subsidiary.
A Hyundai AutoEver official said, ``Basra's new CDO and CTO will develop a digital strategy centered on the Americas corporation.
"We will embark on the development of innovative technology and the discovery of new business models based on data," he said, adding, "We will actively work to strengthen Hyundai Autoever's global competitiveness."