“How do you live” now showing in South Korea…The reason why it is a “hit” despite “bad reviews”

This is the worst criticism ever in South Korea. However, it is one of the biggest "hits" ever. This is the story of director Hayao Miyazaki's first new film in 10 years, ``How Do You Live?''
The movie ``How Do You Live?'' has been at number one at the box office for 12 consecutive days since its release on the 25th of last month.
According to the integrated movie theater admission network on the 6th, ``How to Live with You'' attracted more than 326,000 viewers over four days from the 3rd to the 5th of this month, continuing on from the previous weekend at the box office.
It reached number 1 on the album. The total number of viewers was over 1.48 million, making it the fastest of all Studio Ghibli films released in Korea.
However, unlike the success of the movie, the actual viewing reviews have been ``severe'' one after another. “The story is
This is because it is difficult to understand. The movie depicts the story of a boy who leaves his hometown due to war and moves to a new place, and accidentally steps into a mysterious world. But this god
Since the secret world is depicted in 3rd and 4th formers, things are not kind to the audience. Despite this, "How do you live" continues to be a hit.
The reason for his presence is ``thanks to the fans and otakus of director Hayao Miyazaki.'' They are unconditionally fans of director Hayao Miyazaki, especially the first film released after Miyazaki came out of retirement.
Therefore, it seems that expectations are even higher. The publicity strategy also increased expectations for the movie. Unlike other movies, “How do you live?”
We have not done any other promotional activities. If anything, the ``no advertising'' strategy of Miyazaki's films seems to be further increasing interest in the films.
Furthermore, there is a strong interest in Japanimation, and there is also a strong interest in ``Japanimation.''
'' is said to have ignited the hit. The recently released “Sparrow Door Shut” and “THE FIRST SLAM”
DUNK” has reached 3rd and 5th place in the box office rankings of all movies, and is one of Japanimation's most popular films.
The high popularity of ``How to Live with You'' is also having a positive effect on this time.