大韓航空、“2023国家ブランドカンファレンス”の企業部門で「大賞」=韓国
Korean Air wins “Grand Prize” in the corporate category of the “2023 National Brand Conference” = South Korea
On the 18th, South Korea's largest airline, Korean Air, won the National Brand Award in the corporate category at the 2023 National Brand Conference held at the National Assembly Building in Seoul on the 15th.
I did,” he revealed. The National Brand Conference, which celebrated its 7th anniversary this year, was sponsored by the National Brand Promotion Agency and was held to promote national brand and national image in the international community.
This is an event where companies, institutions, and individuals who have made their achievements shine are recognized and awarded. Korean Air was evaluated by a screening committee made up of national brand experts to evaluate its contribution to brand value
The company was selected for the grand prize in the corporate category in recognition of its outstanding achievements in terms of external recognition, external influence, and potential for dissemination. Korean Air has been affected worldwide due to the COVID-19 virus pandemic.
Even when the world's air routes were blocked, the company converted passenger planes into cargo planes and focused on the cargo business, achieving results. Through these efforts, Korean Air has been able to
The company continued to be in the black until the third quarter (July-September). In addition, Korean Air has developed a new menu for in-flight meals and 52 new types of wine to improve the quality of its service even amidst the difficulties caused by COVID-19.
We have continued our efforts to ensure safe operation by incorporating new ideas such as the selection of aircraft, and introducing the latest eco-friendly aircraft. Meanwhile, as a result of these efforts, Korean Air has become a global airline.
Recognized for three consecutive years by the specialized media “Air Transport World”, including “2021 Airline of the Year,” “2022 of Cargo Airlines of the Year,” and “2023 of the Year of Aviation Industry Leader.”
It continues to receive awards.
2023/12/19 07:59 KST
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