“Changes” in countries where “K Ramen” sells well…Last year’s export value was “highest ever” = South Korea

In South Korea, the export value of instant ramen noodles reached a record high last year, according to provisional figures. According to the Korean Customs Service on the 9th, the export value of instant noodles in 2023 will be $952 million.
(approximately 137,045 million yen). This is an increase of 24% compared to the previous year. In particular, ``changes'' are occurring in the ranking of exports by country. The culture of eating ramen
This is because Korean ramen is rapidly gaining popularity in non-Asian countries, where it had not yet established itself. Based on the January-October period of last year, exports to China ranked first. Followed by the United States, Japan, and Ola.
The order was followed by Nanda and others. The Netherlands has moved into the top rankings, overtaking the Philippines, which was in 4th place in 2022. The growth of K-ramen in the Netherlands is skyrocketing. korean ramen
is so popular that it has taken over the sales floors of major local supermarket chain stores. A representative from Nongshim, a major Korean food company, said, ``Coupled with the overall growth of K-Food, we are expanding into Europe.
``Exports are increasing,'' and ``distribution channels are rapidly increasing, including advertising at bus stops and entering supermarkets with high occupancy rates.''
There have also been cases of export from the Netherlands to countries in Western Europe. An industry official said, ``The Netherlands...
It is an intermediary trade hub country in Western Europe,'' and added, ``As exports to Europe increase, exports to the Netherlands will also increase.''
It is said that ``The key to the success of K-ramen lies in K-content.'' “Korean ramen is often featured in Korean movies and TV.
Its appearance leads to consumption.'' Additionally, the ``K Food Eating Challenge'' held on social media has had a major impact on the spread of popularity.
An official from South Korean food manufacturer Samyang Foods said, ``With the spread of K-culture and K-food, the number of consumers who are trying to eat ramen is increasing.''
After that, they become repeat customers, which further leads to an increase in exports."