Seven Brou Beer to sell whiskey due to stagnation in craft beer market = South Korea

According to the South Korean Ministry of Food and Drug Safety, Seven Broys, a wholly owned subsidiary of major craft beer brewer Seven Broy Beer, plans to start selling whiskey as early as the first half of this year.
Seven Brou Is Beer will install distillation equipment at Seven Brou Is' Iksan Brewery in 2022, and began full-scale distillation last year. required for whiskey by the first half of this year.
It is scheduled to complete a one-year maturation period. The reason behind Seven Brou Beer's entry into the whiskey business is the recent rapid stagnation of the Korean craft beer market. Novelty that stimulates curiosity
As the market was flooded with core collaboration products, consumers felt tired and entered a period of stagnation. Breugl, which is in the same industry as Seven Brou Beer, sold about 7 billion won last year (approximately 760 million won).
9.23 million yen) and installed distillation equipment at Gapyeong Brewery. The company plans to start selling its whiskey brand ``Lighthill Distillery'' around the end of this year.
A source in the craft beer industry said, ``Convenience stores, which are the main sales channel for craft beer, seem to be planning to reduce the proportion of craft beer in all alcoholic beverages this year.Beer discount event
So far, the price for 4 cans was around 12,000 won (approximately 1,318 yen), but recently the price has increased to 9,000 won (approximately 988 yen) for 3 cans, reflecting the reality that demand for craft beer has shrunk.
It's something that was reflected."