South Korea's PC market is in trouble due to declining demand...Low-priced laptops driven by smartphones

Demand for personal computers (PCs) is sluggish in South Korea. With the spread of smartphones, the desire to purchase personal PCs appears to be declining. At PC specialty stores, it's cheaper than a smartphone50
Even when laptop computers were launched for around 10,000 won (approximately 55,000 yen), sales were slow. As PC specialty stores threaten to disappear, the industry is making a comeback with new products equipped with artificial intelligence (AI)
I'm trying to do something. South Korea's PC market has continued to grow in reverse for two consecutive years. According to market research firm Korea IDC, negative growth has been recorded for six consecutive quarters until the third quarter of 2023.
did. Shipments in the third quarter were 1.14 million units, down 10.5% from the same period last year. This was a further decrease compared to the 1.16 million units shipped in the second quarter of the same year.
In particular, sales of notebook computers are estimated to have decreased by around 30%. Sales of major manufacturers such as Samsung Electronics and LG Electronics also fell. What
Sales in the personal PC market have fallen sharply, and inventory is piling up at PC specialty stores. Laptop computers with emphasis on cost performance have appeared on the market, but they are sluggish.
It is unknown how much the current sales will increase. Samsung Electronics recently released a notebook computer in the 500,000 won range, the Galaxy Book 3 Go, which is compatible with 5G communication.
5G" was released. Equipped with Qualcomm's high-performance processor, it has a thin thickness of 15.5 mm and a light weight of 1.43 kg, making it highly portable. The price is 5
It costs 57,700 won. Although there are expectations in the industry that the sluggish PC market will recover this year, the prevailing outlook is that demand for PCs will ultimately decline even further. Reducing consumption and replacing PCs
The era of post-PC has arrived, and the era of PCs seems to be coming to an end. In addition, tablets with larger screens and improved performance, such as the "iPad" and "Galaxy Tab", will eventually become available.
There are predictions that it will become a replacement for notebook computers. Apple CEO Tim Cook has said that tablets will replace laptops and desktop computers.
Ru. IDC analyzes that new value must be provided in order to recover PC demand. This year, the industry is seeing more and more PCs leveraging artificial intelligence (AI) to deliver new user experiences.
We plan to release several copies. Going on the offensive to re-emerge the PC market.