ロッテマートがインドネシアでグローサリー専門店を開業、調理済み食品に特化=韓国
Lotte Mart opens grocery store in Indonesia, specializing in prepared foods = South Korea
Large supermarket Lotte Mart announced on the 25th that it has opened a grocery store in Indonesia. The existing Gandaria store was renovated over a three-month period.
Ru. This is the first grocery specialty store at Lotte Mart in Indonesia, and the food section has been expanded by more than 20% to 80%, making it a specialized store.
The centerpiece of the new Gandaria store is the ready-to-eat food (RTE) section, ``Yorihada Kitchen.'' The sales floor consists of an open kitchen and a dining space for approximately 120 people.
. Responding to the growing demand for Korean food among middle- and high-income customers with high purchasing power and the MZ generation (Millennials and Generation Z, born between the 1980s and 2000s). Light foods such as tteokbokki
It sells everything from food to bulgogi. In order to provide high-quality RTE, Lotte Mart's Indonesian subsidiary will follow the example of Lotte Mart's Food Innovation Center in Korea, and will open a new facility in October 2022.
Since February, we have been running an innovation lab made up of chefs from the hotel and restaurant industries. We invited our chefs to Lotte Mart Korea's headquarters to teach them recipes, and at the same time,
Chefs from Indonesia visited Indonesia and provided consulting and education. Additionally, the store consists of a fresh food section, a processed food section, and a non-food section.
2024/01/30 09:07 KST
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