Michael Kors releases SPRING 2024 campaign visual featuring global brand ambassador Dahyun (TWICE)

Michael Kors has announced its latest campaign featuring Dahyun, a member of global brand ambassador TWICE. Photographer Kim Hye Jun
Photographed by , the campaign captures this season's easy, modern appeal, with a mix of relaxed casualness and sophisticated chic.
In the movie that accompanies this campaign visual, Dahyun perfectly embodies the world of Michael Kors for Spring/Summer 2024.
Dahyun (real name Kim Dahyun) is the runway designer for the Spring/Summer 2023 and Fall/Winter 2023 Michael Kors collections.
He has built a close relationship with Michael Kors over the past few seasons, attending the 2023 Fall/Winter 2023 Michael Kors campaign. And this year, it will be held in February.
He also attended the 2024 Fall/Winter Michael Kors Collection runway show. “Dahyun is energetic and vibrant and has captivated people all over the world.
"From her unique talent to her unique style, she perfectly embodies our brand," said designer Michael Kors.
For Spring 2024, Michael Kors focuses on chic, relaxed separates and confident dressing.
propose. Ready-to-wear pieces have an easy, modern appeal, while accessories emphasize an effortless yet impactful mood. The bag includes two new products, the LUDA bag.
The spotlight is on Colby and Tribeca, both of which have sophisticated yet versatile designs that can be worn from workday to night.
is. This campaign will begin on March 6, 2024 and will be rolled out across a wide range of media, including not only digital media but also social media and outdoor media.
Additionally, a special page will be launched on the Japan Official Online Site from March 11th (Monday) to introduce campaign movies and related products.
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