韓国民の7割は、中国製品に「まがい物」をイメージ
Almost 70% of South Koreans think of Chinese products as “counterfeit”
Nearly 70% of Korean consumers said they had an image of Chinese products as ``fake products.'' On the 13th, “Enbrain Trend Monitor”, a company specializing in market research, announced that
As a result of a "Survey on Chinese Products and Chinese Shopping Apps" conducted among 1,000 adult men and women aged 1,000, 66.5% of respondents had the impression that Chinese products were "many fakes."
"It reminds me of that," he answered. Additionally, 62.4% associated the image with ``low quality,'' and 56.1% with the image of ``cheap or bad.'' On the other hand, almost half of them are 43.
9% answered, ``Nevertheless, I think the technological capabilities of Chinese products have improved considerably recently.'' In particular, 22.5% of respondents answered that their ``image of Chinese products has changed positively.''
68.3% of respondents answered, ``I place importance on purchasing products with good price and quality, regardless of whether they are made in China or domestically.'' In addition, 56.4% said, ``If the product is not so important to quality,
"It's better to buy relatively cheap Chinese products." However, while I thought Chinese products were a reasonable alternative in terms of price, I also found that the level of trust in quality was not high.
. 82.0% of all respondents said, ``I think there are many counterfeit products made in China that infringe on the intellectual property rights of other brands.'' 75.4% said, ``Even if the price is good, the quality and durability are often inferior.''
” he answered. Furthermore, many respondents (74.8%) said, ``I think the quality is generally lower than Japanese products.''
2024/03/13 17:05 KST
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