”ASTRO” Cha EUN WOO, ”Sprite” TV CF campaign on air

The Coca-Cola Company's cider brand "Sprite" has been announced with Cha EUN WOO (ASTRO) and "Sprite & Mill" (Sprite & Mill).
It was announced on the 20th that the TV CF for ``Meal'' will be aired.
The concept of CF is that Cha EUN WOO eats spicy food and uses 'Sprite' to blow away the spiciness. Consumers who enjoy spiciness
The explanation for ``Sprite'' is that it reflects the trend of increasing numbers. The CF is completed with a tasteful narration and phrase, ``Order the Spry and let the spiciness cool!''
Cha EUN WOO was selected as a model for ``Sprite'' this year. ``Sprite'' expects that his clean and cool charm will effectively convey the intense freshness inherent in the product.
A Coca-Cola official said, ``In addition to this, various marketing activities such as the release of YouTube videos with Cha EUN WOO have created a refreshing and refreshing combination of spiciness and sprite.
We plan to emphasize the combination."