Japan, which introduced the "Vegetable Sommelier" program under the initiative of the private sector, is attracting attention. The Vegetable and Fruit Championship, which was held to help farmers facing difficulties during the spread of the COVID-19 virus, received a great response.
, plays the role of introducing high-quality products to consumers. According to agricultural and food export information from the Korea Agriculture and Fisheries Food Distribution Corporation (aT), the Japanese incorporated association "Vegetable Sommelier Association" won the 3rd National Tomato Selection.
He announced that he would hold a handoff. The association, established in 2001, plays the role of disseminating a variety of knowledge and attractions, such as the selection of vegetables and fruits and cooking methods that match the nutrition and ingredients.
In particular, the Tomato Championship has been held by the association since 2022, and is a competition to evaluate tomatoes grown in Japan. Tomatoes classified by size for accurate evaluation
The food is evaluated by 20 members who are certified vegetable sommeliers. An award ceremony will be held at the same time to award top gold, gold, silver, and bronze awards to tomatoes that received excellent reviews. Also, award results
It is possible to write comments and comments on the product, and to indicate the award at the time of sale. If you actually win an award at a fair, you will be introduced to the media and your name recognition will increase, securing customers and building connections with surrounding farmers.
It is reported that the project has received a great response from farmers, as it has various advantages such as the formation of a network. In this way, the association not only grows tomatoes, but also strawberries, apples, etc.
We hold fairs for a wide variety of items. These efforts were started to revitalize farmers who were sluggish during the period of COVID-19 virus infection spread, and to improve product awareness and improve farmers' income.
It has also been well received by farmers, wholesalers, and consumers. As an example, the results of the Mikan Championship held last December attracted Hot Topics. Part 1 of 2021, 2
At the second fair in 2022, mandarin oranges from Wakayama Prefecture dominated the top rankings, but last year it was announced that mandarin oranges from Kumamoto Prefecture were in the top spot.
Wakayama Prefecture is Japan's largest citrus producing region and has long been well-received for its excellent quality.
. According to the 2022 crop statistics survey by the Ministry of Agriculture, Forestry and Fisheries, the total mandarin orange harvest in Japan is 682,200 tons. Of this, Wakayama Prefecture, located in the Kansai region, accounts for 152,500 tons, accounting for 152,500 tons.
It accounted for 22% of production. This was followed by Ehime, Shizuoka, and Kumamoto prefectures. Not only in terms of production volume, but also in competitions, they dominated first to third place.
However, at last year's fair, Kumamoto Prefecture products prevented this kind of domination from the top three and took the top spot.
It went up to Mandarin oranges from Kumamoto received high praise in categories such as sourness, sweetness, aroma, and fruit juice, and were ranked high. Mochimaruen, who won third place, also said, ``Receiving good evaluations has helped us secure new customers.''
"I was able to do it." An official from the Korea Agricultural and Fisheries Food Distribution Corporation said, ``Currently, in Japan, various efforts are being made not only at the government but also at the private level to improve the value of agricultural products.''
``Such fairs lead to improved product awareness and farmers' income, and are very well received by farmers, wholesalers, and consumers.''
2024/03/24 07:07 KST
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