”Stop slandering other artists” truck protest unfolds... NewJeans fans turn their backs on CEO Min Hee-jin's ”copying claims”

As the conflict between ADOR representative Min Hee-jin and HYBE deepens, some fans of the group "NewJeans" are even staging a truck demonstration.

On the 24th, a truck demonstration by fans of "NewJeans" was held in front of the HYBE company building in Yongsan-gu, Seoul. The truck's electronic billboard sent out messages such as "Bunnies (NewJeans fandom) support HYBE's NewJeans," "Min Hee Jin, don't use NewJeans and his family any more," and "Min Hee Jin, stop slandering other artists immediately. Stop slandering other artists immediately," and so on.

Prior to this, HYBE invoked its right to audit Min Hee-jin, the representative of ADOR. This was due to the fact that the management rights of Min Hee-jin and ADOR's management team, including Mr. A, had been seized. However, Min Hee-jin immediately launched a rebuttal, claiming that she was notified of his dismissal after she raised allegations of "copying 'NewJeans'" with HYBE, and denied all involvement in the management seizure.

A fierce battle of public opinion then ensued. Min Hee-jin focused on the fact that groups under the HYBE label such as "ILLIT" had copied the concept of "NewJeans," and HYBE stated that the situation regarding the seizure of management rights of CEO Min Hee-jin was unrelated to the claim of copying and had been planned in advance.

However, during this process, Min Hee-jin's statement was criticized. Min Hee-jin described other groups as "subgenres of 'NewJeans,'" and according to some reports, she even made disparaging remarks about K-pop artists, which damaged the image of his own group, NewJeans.

Min Hee-jin is responsible for the entire concept of "NewJeans" and for the birth of the group. For this reason, she was also called the "mother of NewJeans," but some interpreted the situation as a "management takeover" due to the excessive greed and ambition of CEO Min Hee-jin. However, some have suggested that the "management takeover" may have been caused by Representative Min Hee-jin's excessive greed and ambition.

NewJeans" was also named in the Min Hee-jin situation. NewJeans," which was set to make its comeback soon, was surrounded by speculation that it would be in the same position as Min Hee Jin, and there was excessive interest in their future plans.

On the other hand, fans of "NewJeans" also turned their backs on Min Hee Jin, as the CEO of HYBE revealed to ADOR members on the 23rd, "We ask that you do your best for the comeback and growth of 'NewJeans' as it is now, without any feelings of anxiety. The fans of "NewJeans" were also reassured by the part, "We ask you to do your best for the comeback and growth of 'NewJeans' that you have taken on now, without any anxiety. Fans of "NewJeans" voiced their concerns about "NewJeans" taking on owner risk.

HYBE said that it plans to take civil and criminal legal action if necessary, based on the audit by ADOR representative Min Hee-jin. As even the fans of "NewJeans" have expressed their dissatisfaction toward Min Hee-jin, it remains to be seen if Min Hee-jin will reveal additional information about his position.