Even though "Run with Sungjae on Your Back" is gaining huge popularity through viral waves, this comment was made in response to disappointment over the publicity given to lead actress Kim Hye Yoon.
In the entertainment industry, the management office usually handles all the information about the actors and actresses before, during and after a TV series is aired.
They distribute a lot of press materials and post related content. They try to make even small trends into hot topics. However, in Kim Hye Yoon's case, even now, a month after the TV series started, her agency has not yet released any information about her.
Not only are there no press releases being distributed by the agency, but there is also nothing worthy of publicity, such as the content he has been involved in or appearances on variety shows.
Kim Hye Yoon, who is called an "acting genius," is living up to expectations in the TV series.
This is all the more disappointing considering that in his role as Lu, he has been showing a wide range of emotions, from bouncy energy to deep emotional acting.
Kim Hye Yoon signed an exclusive contract with the artist company last month.
As an actress who has shown her solid acting skills and wide spectrum in dramas such as "Sul" and MBCTV series "Found Haru", many agencies have put their name forward in the transfer market for her.
As she only made the choice after much deliberation among agencies, the current lack of promotion from the management office is disappointing.
He is also furious that even though a month has passed since the launch, his name is not even registered in the management office's lineup.
The agency VAR for Byeon WooSeok, the other lead actor in the same TV series
O Entertainment has shown the right example of promotion. Not only have they produced and released a lot of content related to Byeon WooSeok, but they also promoted fan meetings.
He has been very active, appearing on variety shows and opening Weverse. In particular, he released stills cuts that stimulated the "fan psychology" and said, "I'm in the management office.
There was even a joke about how he must have a master (a passionate fan who takes photos and posts them).
Such steps should be a way of giving back to the fans who love the TV series. If the TV series is a hit, such steps would be natural, but Kim Hye Yoon's agency has not been able to do so.
The office is filled with frustration. In particular, Kim Hye Yoon's management office was founded by her senior actors Lee Jung Jae and Jung Woo Sung.
As an agency, they must know how important it is to promote actors. The reason Kim Hye Yoon chose this agency from among the many love calls was because she trusted the names of the two seniors.
However, it seems that the two seniors have not been able to repay this trust. In the end, Kim Hye Yoon's SNS accounts are attracting attention as the publicity issue has developed.
He posted a post related to the TV series and started to promote it directly. Even though he has a solid management office, he has to promote himself, which makes it even more disappointing.
Meanwhile, the tvNTV series "Run with Sungjae on Your Back" airs every Monday and Tuesday.
2024/05/09 19:48 KST
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