BTS' JIN ranked first in July's idol individual brand reputation rankings

The number one idol individual brand reputation in July 2024 was occupied by "BTS" JIN. On the 26th, the Korea Corporate Reputation Research Institute announced the results of a big data analysis of idol individual brand reputation.
To this end, we extracted personal brand big data of 1,730 idols from June 25, 2024 to July 25, 2025 and analyzed the brand reputation index.
As a result, the top spot for individual brand reputation was taken by BTS' JIN, followed by Girls' Generation's Tae Yeon and Apink's Jung Eun Ji (Apink).
In fourth place was ASTRO's EUN WOO, in fifth place was IVE's Jang Won Young, in sixth place was aespa's Karina, in seventh place was IVE's An Yu Jin, and in eighth place was cignatu
In the top 10, "re" Jiwon, 9th place was "BTS" JIMIN, and 10th place was "Red Velvet" JOY. Director of the Korea Corporate Reputation Research Institute Goo Chang-hwan said, "The idol individual rankings for July 2024 are
In the ranking of individual brand reputation, BTS' JIN brand took the top spot. When analyzing the big data of idol individual brands, the big data of idol individual brands in June
This is a 2.31% increase from 110,769,278 units. Detailed analysis shows that brand consumption fell 8.69%, brand issues rose 9.58%, and brand communication rose 0.
The brand reputation of BTS member JIN, who ranked first in the idol individual brand reputation in July 2024, increased by 79%, and brand spread increased by 2.91%.
In the question analysis, "Torch relay, attracting attention, handsome" were ranked highly, and in the keyword analysis, "Paris Olympics, Torch relay, super tuna" were ranked highly.
The analysis recorded a big data positive/negative ratio of 92.59%.