NHN unveils new CI, designed by creator Kenya Hara (Korea)

The IT giant NHN unveiled a new corporate identity (CI) on August 1, the company's anniversary. The new CI will be used throughout the group.
This is the first time the company has undergone a full-scale reorganization since the group was established in 2013. The new CI was created by creator Kenya Hara, who is known as the art director for MUJI.
The new slogan, "Weaving," represents NHN's vision of creating infinite possibilities through flow. The company plans to continue implementing the new brand slogan in 2023, the 10th anniversary of its founding.
The company has announced its new vision for the year 2024, which will mark the 11th anniversary of its founding, along with the release of its CI, which is "Leaping forward to become a global top-tier tech company."
NHN is making efforts to strengthen its global competitiveness in all business areas, including the game business, which it is focusing on, as well as technology and commerce.
The company's top priority is to restructure its organization, improve management efficiency, and ensure that each business generates stable profits.
"By incorporating this new CI, we have further strengthened our identity as a group."