ASTRO's Cha EUN WOO selected as LG Uplus's AX campaign model

LG Uplus announced on the 10th that it has selected Cha EUN WOO (ASTRO) as a campaign model to promote its artificial intelligence transformation (AX) strategy.
Through this campaign, LG Uplus is promoting AI-based consumer-targeted (AI
B2C) service "ixi-O", AI
The company plans to carry out activities to raise awareness of various AI services, including the IPTV "U+tv."
LG Uplus said, "Cha EUN WOO is a member of an idol group, and is expanding his horizons as a solo singer and actor. We will grow together with our customers through AX beyond the existing telecommunications services."
"It was a perfect fit with the meaning of the company's new slogan, 'Growth Leading AX Company,'" he said, explaining the reason behind the selection of the model.
did.