Is ASTRO's EUN WOO already having an effect? ... BODYFRIEND lounge experience reservations up 112%

South Korea's BODYFRIEND said on the 13th that it will operate normally during the mid-autumn celebration (Chuseok) holidays to accommodate the sharp increase in customer reservations for experiences this month.
The number of experience reservations this month (September 1-10) has increased by 112% compared to last year. BODYFRIEND plans to operate most of its lounges during the mid-autumn celebration, including the weekend.
On the 16th, 129 of the 165 directly managed lounges nationwide will be open as usual. On the 17th, the day of the mid-autumn celebration, 129 directly managed lounges will be open as usual in Seocho, Seoul, Suwon, Gyeonggi-do, and Incheon.
56 lounges representing the region, including Songdo, Incheon, and Haeundae, Busan, will be welcoming customers. On the 18th, the day after the mid-autumn celebration, most lounges, with a few exceptions, will be open.
To commemorate the mid-autumn celebration, BODYFRIEND is running a "Full Body Pleasure" Double Chance promotion with generous rewards at its directly managed lounges, department stores, and online channels nationwide.
If you rent or purchase a specific product, you can receive an additional massage bed or massage sofa, or the rental fee can be reduced by up to 2.4 million won (approximately 250,000 yen).
Meanwhile, BODYFRIEND has recently selected Cha EUN WOO as the new ambassador for the brand and is conducting various marketing activities.
We are also running a "Full Body Pleasure" campaign with Nu to spread awareness of the true value of Body Friend Massage.