Intensifying competition among convenience stores for home delivery, differentiation through low prices and flat rates = South Korea

BGF Retail has announced that it has introduced a unique home delivery service at its convenience store "CU." Customers can specify a delivery date and a delivery person will come to their home to pick up the product.
This is the first such service. Delivery charges are 4,400 to 6,000 won (about 487 to 664 yen). It is targeted at customers living alone or with two people who find it difficult to go to a convenience store to drop off their packages.
Meanwhile, Seven-Eleven is offering a home delivery service through its home delivery app, Home Delivery Finder, for a flat rate of 2,850 won (approximately 315 yen) until the end of the year.
As long as the total height is less than 160 centimeters and the weight is within 20 kilograms, they will deliver it for a flat rate, regardless of the destination or contents.
GS25, which is said to have a 70% share of the convenience store delivery market, offers a delivery service for about 10,000 yen.
The price starts from 1,800 won (about 199 yen), which is about half of the standard price. Convenience store delivery services continue to expand along with the revitalization of secondhand goods transactions. In particular, the proportion of low-priced delivery services
The share of convenience stores in the delivery service market has reached 30% of all delivery services by convenience stores. An industry insider said, "In order to establish delivery services as a hub for trading various goods, we need to see more competition between convenience stores.
The fight will become more intense."