ASTRO's Cha EUN WOO, 1st place in January's boy group individual brand reputation... 2nd place ”BIGBANG” G-DRAGON, 3rd place ”BTS” JIN

ASTRO member Cha EUN WOO was ranked first in the boy group individual brand reputation in January. On the 18th, the Korea Corporate Reputation Research Institute announced that the boy group individual brand reputation in January 2025 will be ranked first.
According to the results, Cha EUN WOO took the top spot, BIGBANG's G-DRAGON took second place, and BTS's JIN took third place.
The institute extracted 71,265,079 pieces of brand big data from 745 individual boy band members from December 18th of last year to January 18th of this year, and calculated the participation index, media
The brand reputation index was analyzed through the brand awareness index, communication index, and community index. The brand reputation index shows that consumers' online habits have a significant impact on brand consumption.
This is an index created through big data analysis, which measures the positive and negative evaluations of individual boy group brands, media interest, consumer interest and traffic volume.
The analysis also included brand value evaluation, which measures brand influence, and qualitative evaluation by brand reputation monitors, with recommendation indicators included as weighted values.
Meanwhile, the top 30 boy group individual brand reputations in January 2025 are ASTRO's EUN WOO, BIGBANG's G-DRAGON,
BTS” JIN, “BTS” JUNG KOOK, “BTS” JIMIN, “RIIZE” Won Bin, “SHINee” Key, “NCT” Do Yeong, “EXO” BAEKHYUN,
“WANNA ONE” KANGDANIEL (KANGDANIEL), “BTS” V, “BIGBANG” SOL, “Wanna
One's Hwang Minhyun, RIIZE's Songchan, BIGBANG's D-LITE, SUPER
JUNIOR” Kyu Hyun, “WANNA ONE” Park Ji Hoon, “SUPER”
JUNIOR” Hee-chul, “BTS” J-HOPE, “BTS” RM, “SEVENTEEN” MIN-GYU, “THE
BOYZ's Juyeon, ENHYPEN's SungHoon, SEVENTEEN's Hoshi, SEVENTEEN's Jun, ATEEZ's Hongjoong, THE
The analysis was conducted in the following order: BOYZ's Hyunjae, SEVENTEEN's Wonwoo, WANNA ONE's ONG SUNG WOO, and SHINee's Minho.