ROSE appointed as Yves Saint Laurent ambassador: ”Beauty is a way to express my individuality”

Cosmetic brand YSL Beauty has appointed BLACKPINK member ROSE as a brand ambassador.
On the 24th, Yves Saint Laurent Beaute appointed ROSE as a brand ambassador, stating, "ROSE has recently attracted worldwide attention with her first full-length album, 'rosie.'
With her bold, forthright and confident attitude and overwhelming artistic sense that only she can show, ROSE has established herself as an icon that everyone looks up to.
She perfectly embodies the Beaute definition of a woman. With her natural confidence and captivating stage presence, ROSE is set to become the new face of Yves Saint Laurent Beaute.
"I plan to appear in various campaigns," she said. ROSE said, "Beauty is a way to express my individuality. It's about expressing yourself as you are without hesitation. And,
I think that is exactly what Yves Saint Laurent Beaute is. I am very happy to be able to go on this journey with the Yves Saint Laurent Beaute family," he said, expressing his thoughts on being appointed as an ambassador.
Following the news of her appointment as an ambassador, ROSE will be making her first appearance in the campaign for the upcoming Yves Saint Laurent Beaute Love Collection, which will be launched in Korea soon.
The collaboration with Beaute is scheduled to be fully announced. Stephan Besey, International General Manager of Yves Saint Laurent Beaute, said:
"Unashamedly bold and modern, ROSE is the very essence of Yves Saint Laurent Beaute. I am happy to start a new journey with ROSE, a powerful influence of this era.
"I'm glad to hear that," he said.