BLACKPINK, solo clash ahead of full group comeback?

The group BLACKPINK, which is scheduled to make a comeback as a full group in 2025, will be competing in a solo showdown at the beginning of the year.
This year, BLACKPINK will be making a comeback as a full group with YG Entertainment (hereinafter YG).
YG is preparing for a new album and world tour for BLACKPINK. YG has even set up a separate project organization internally for BLACKPINK and is making thorough preparations.
After the end of their contract with YG in 2023, BLACKPINK members will embark on solo activities. JENNIE, JISOO, and LISA have established their own labels.
From ROSE who joined THE BLACK LABEL led by producer Teddy, to each member starting their own solo activities with their own distinctive colors.
Last year, JENNIE, LISA, and ROSE released solo albums and gained recognition as solo artists. JISOO, who had been concentrating on her acting career, also
She has built her career by appearing in various works. On December 6th last year, ROSE released her first full album "rosie" which became a global hit. JISOO, LISA, JEN
NIE will now take over the baton, and in the first quarter of 2025, the two will likely compete to show off their individual charms through solo activities.
First, JISOO will be making her comeback after two years since her debut song "FLOWER." JISOO will release a mini album on February 14th.
The album will be released with the song "AMORTAGE," which will depict complex and beautiful emotions, like a romantic movie that you can't take your eyes off of for even a moment.
LISA will also release her first solo full album "ALTER
EGO" will be released. Prior to this, on February 7th, a released preview single in collaboration with Doja Cat and Ray was released.
JENNIE is scheduled to release her first solo album, Ruby, on March 7th.
ENNIE is also scheduled to release a preview of "Love Hangover" on the 31st, and has already gained global fans by surprise with the music video for "ZEN."
It has been drawing a lot of attention. The members of BLACKPINK, who are preparing to become a full group, are expected to compete with each other in their solo albums.
Given their diverse charms, expectations are high for the music they will deliver.