In the same month, Seoul Eastern District Court Criminal Division 12Exclusive sentenced Park Yong-in to eight months in prison with two years of probation for violating the Food Labeling and Advertising Act.
The government imposed a fine of 10 million won (approximately 1 million yen) on Park Young-in's Virtual Company. Prior to this, Park Young-in, Virtual Company
The company sold so-called "butterbeer" in convenience stores and other outlets, but despite the name of the beer, it did not contain butter as an ingredient.
The beer in question was accused of advertising it as "butter beer without butter."
The reason it became popular is because it reminded people of the butterbeer in the movie "Harry Potter," but Park Yong-in's butterbeer only has added flavor.
Regarding the butter-free butterbeer issue, Park Yong-in said, "It was an expression to emphasize the characteristics of the product," and "We have followed the guidance of the relevant authorities.
Therefore, to avoid unnecessary misunderstandings and further issues, we have already changed the advertising wording to "butterbeer" and will add butter to all products produced from now on."
On the 18th of last month, the court ruled that Park Yong-in had violated the Food Labeling and Advertising Act by displaying the word "BEURRE: butter" in large letters even though the product did not contain butter.
The court ruled that Park Yong-in had been deliberately accused of using a specific flavor in the base.
An appeal has been filed, and the battle is expected to drag on.
2025/03/03 06:31 KST
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