GS Retail to provide 10 private label products to Don Quijote, including its own products - South Korean media

GS Retail, which operates the convenience store chain GS25, has announced that it will acquire Pan Pacific International, which owns Don Quijote, the company that operates the discount store Don Quijote in Japan.
- In partnership with National Holdings (PPIH), the company exports private brand products.
GS Retail will begin selling its own private brand "YOUUS" from mid-May.
" is currently being provided to Don Quijote. The products are being placed on special display shelves in approximately 400 stores, and are positioned in prominent locations such as store entrances.
This export was made possible by a meeting between GS Retail and PPIH in September 2024. GS25's products have been highly praised, and the company is also keen to promote Korean culture.
The collaboration was decided in response to the high interest in Japanese food and drink in the country. In addition to YOO A's products, export items include collaboration products with Netflix and cacao.
GS Retail plans to expand its distribution channels in Japan and increase awareness of the GS25 brand.
GS Retail's export items have expanded from 40 in 2017 to about 600 today.
Exports are targeted to approximately 30 countries in Europe, the US, the Middle East, and Asia. Exports are expected to reach $9 million (USD, approximately 1.289 billion yen) in 2024.