E-Mart 24 will allow other companies to commercially use its intellectual property rights, such as brands, trademarks, characters, patents and software, and in return will receive a royalty.
The company will receive an IRS grant to open its first E-Mart 24 store in Pune in August, followed by its second store in October.
Many Korean companies have established operations in Pune. Many French restaurants, such as Cafe Peter, are located there.
The plan is to expand the stores by utilizing the store management know-how of Peter John, who has operated the Chai's chain (FC), and the development capabilities of the Solitaire Group.
The first store will be a two-storey store with a total floor space of 264 square meters.
The store will offer counter items such as tteokbokki and hot dogs, as well as other Korean products. It will also have a selfie photo booth and sell Korean cosmetics. The store design and operation concept is "K-LA"
"If Style Experience Center." E-Mart 24 is also considering switching to a master franchise contract in the long term.
2025/07/02 09:26 KST
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