[Increasing roles and expanding scope] "Squid Game" is now available on global online video services (OTT) such as Netflix.
" and "Hell is Calling" have become global hits, and interest in Korean TV series has grown considerably worldwide. However, the compensation for the production staff and actors is skyrocketing.
This has led to a side effect of production costs rising sharply, and many TV Series production companies have left the domestic market and turned their attention to overseas markets. In the past, overseas business was limited to "copyright sales."
Now they have expanded their reach by establishing and running local labels, and Korean production staff are traveling overseas to directly participate in production, thereby expanding their influence.
Studio Dragon, Korea's largest TV series production company, recently produced the Korean hit "Marry My Husband."
The Japanese version of "First Love Dogs" was produced, which recorded the highest viewership figures in the history of Amazon Prime Video. They also teamed up with TBS to produce another Japanese-Korean co-production TV series, "First Love Dogs."
CJ ENM, the parent company of Studio Dragon, is also aggressively expanding its global business.
Through "SEASON," the group is creating a global platform for Hollywood productions to discover and support Asian creators and content based on Asian stories.
It also founded the global label "First Light Story House." It is the first Korean entertainment company to open a Middle Eastern subsidiary, "CJ Entertainment," in Riyadh, Saudi Arabia.
The company is also accelerating its global business, including the establishment of ENM Middle East.
In addition, SLL, a content production company under the Central Group, is co-producing the TV series "Mamono" with TV Asahi.
Studio S, a company specializing in the production and distribution of SBS TV series, is a joint venture between NTT Docomo and Yoshimoto Kogyo called NTT Docomo Studio & Live.
Studio&Live) and began producing a Japanese version of "Stove League." [A breakthrough for the overseas market and the domestic recession in Korea]
The Korean TV series production market has been experiencing difficulties for several years. As production costs have risen, the risk
The pressure on Korean TV has grown, and even if a show is a hit in Korea, it is difficult to pay out profits, leading to a vicious cycle of shrinking TV series production and programming.
In this situation, there is a great deal of hope that the good news coming from overseas could be a way out of the crisis.
A TV series production company official said, "With the Korean market shrinking significantly, the overseas market will be a new opportunity."
Beyond simple remakes, co-productions with overseas production companies can bring in additional revenue.
One Korean cultural critic said, "By taking advantage of the high brand value of K-content, we can diversify and
"However, overseas expansion is concentrated among large production companies, and it is difficult for small and medium-sized production companies to break into overseas markets on their own, so the government needs to act as a foothold."
It has to be," he emphasized.
2025/08/07 20:23 KST
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