NewJeans sues for Min Hee Jin's return, but will they reach a settlement with ADOR? ADOR's CEO has been replaced.

ADOR has a new leader. On the 20th, ADOR announced that Vice President Lee Do-kyung has been appointed as the new CEO.
Regarding the reason for selecting the new representative, ADOR stated that he will be in charge of planning and managing artists' activities, including albums and performances.
Prior to this, ADOR had announced in August last year that it would separate production and management, and that it would normalize its organization and management by properly allocating personnel.
Therefore, the company appointed Kim Juyeon, a human resources management expert, as its CEO. The ADOR board of directors decided that the initial goal had been achieved and decided to continue with the management of the label and its artists.
In order to promote growth and transition to an operating structure that will enable swift support for artists' activities and business promotion, the company has decided to appoint a new representative who is well versed in the practical aspects of label management.
The new CEO, Lee Do-kyung, joined HYBE (formerly Big Hit Entertainment) in 2019.
Entertainment), and has formulated the company-wide vision and business strategy for "HYBE" and promoted various new businesses.
serves as Vice President (VP) of the IPX Business Division, which promotes businesses based on the content (IP) of HYBE Music Group's artists, and is responsible for utilizing the artists' content.
He played a central role in upgrading the business using the technology. He also planned and sold merchandise, pop-up stores, and official penlights for all artists of the "HYBE" music group.
While overseeing the sales business, the company also manages "THE MUSIC ENTERTAINMENT" project, a large-scale collaboration project that distributes artists' content throughout the cities where their performances are held, providing fans with a variety of entertainment.
ADOR is currently in conflict with its group NewJeans over an exclusive contract. NewJeans announced in November last year that
They declared that the exclusive contract had been terminated due to ADOR's breach of contract and that they would be pursuing independent activities. In response, ADOR filed a lawsuit against the members to confirm the validity of the exclusive contract and to renew their status as a production company.
The court granted all of ADOR's applications for a temporary injunction, prohibiting NewJeans from engaging in independent activities.
"WJeans" is still in the position that they cannot return to "ADOR". In the recent mediation regarding the exclusive contract, "ADOR" tried to reach a settlement with the members, but
The members continued to insist on the return of former CEO Min Hee Jin and refused to budge. In the end, the mediation failed, and a second round of mediation is scheduled for next month.
The appointment of a new CEO who is more practical is also being interpreted as a measure to persuade NewJeans members who have pointed out production problems due to the absence of former CEO Min.
Attention is focused on whether ADOR's decision will pave the way for a settlement with NewJeans.