This event was an opportunity for Park BoGum to spend a special time with customers as the Cheong Kwan Jang store manager for the day.
Participants will receive a special gift set prepared by the store manager, including a handwritten message and autograph from Park Bo-Gum.
In addition, Cheong Kwan Jang will set up a "Manager Bo Gum Mini Pop-Up" at the event site and will also be offering various experience programs.
Customers who purchase tickets at the event site, including lucky draws and photo zones (limited to 100 people on the day)
) will also receive special goods with Park BoGum's handwritten message. Applications for the event will be accepted from today until September 2nd by purchasing Cheong Kwan Jang products worth 70,000 won (approximately 7,300 yen) or more.
After that, you can apply on the event page of Cheong Kwan Jang's official online mall, "Jeong Mall." The exact event time and location will be notified to winners individually on September 3rd.
An official from KGC (Korea Ginseng Corporation) said, "Cheong Kwan Jang planned this event to provide customers with a special brand experience ahead of the mid-autumn celebration (Chuseok, mid-autumn festival)."
Along with rubber, we will continue to promote the brand value of Cheong Kwan Jang through various marketing activities and continuously expand our points of contact with consumers."
Meanwhile, Park BoGum, who was selected as the new model for Cheong Kwan Jang, will be appearing in TV and digital ads starting from September 5th.
She plans to start full-scale modeling activities soon.
2025/08/27 13:47 KST
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