BTS' V selected as global ambassador for TIRTIR... Campaign visuals revealed

D&ACE Co., Ltd.'s cosmetics brand TIRTIR has unveiled its first campaign visuals featuring global ambassador BTS's V. Through this campaign, the brand aims to further strengthen its communication in the global market and expand its worldwide presence and influence.

Global makeup brand TIRTIR has announced the appointment of BTS's V, a globally renowned artist, as its new global ambassador. This collaboration, born from the meeting between TIRTIR, representing Korea, and the world-class artist V, is anticipated to mark a new starting point for spreading the brand's core value of "beauty that is uniquely yours" to consumers worldwide. V is a cultural icon who inspires fans worldwide as an artist who freely traverses the realms of fashion and beauty, expressing diverse styles with his own distinctive mood.

TIRTIR plans to further expand its global presence by conveying the brand's cherished message of "diverse colour variations and confident beauty" through V's refined sensibility and effortless attitude.

A TIRTIR representative commented, "V's expressive power and sensibility align perfectly with TIRTIR's brand direction of 'individuality and diversity'." They added, "We expect his influence will help the brand connect more deeply with consumers worldwide."

TIRTIR released teaser content featuring V via its official SNS channels on 1st November. This immediately sparked enthusiastic reactions from fans globally, marking the full launch of the global campaign.



■ Official Instagram: www.instagram.com/tirtir_jp_official
■ Official X: www.x.com/tirtir_jp
■ TIRTIR Official Qoo10 Shop: https://www.qoo10.jp/shop/TIRTIR