MBC's variety show ``Single Man's Happy Life (I Live Alone)'' won the ``2023 This Year's Brand Award'' in the ``This Year's Observation Variety Program'' category for the second consecutive year.
It has been sweeping the awards and is showing signs of upward momentum even in its 10th anniversary. The “This Year’s Brand Award” won by “Single Man’s Happy Life” is held every year through a national consumer vote.
This is the largest award in Korea that selects and awards the best brands. It is meaningful because the brand value of the program is recognized by the viewers' choice.
'Single man's happy life' is a single life trend that shows the colorful rainbow life of stars living alone.
As a leader program, it has received a lot of love. Even now, after the 10th anniversary, the members' new interests, hobbies, and tastes are gathering hot topics every week.
It continues its heyday, which is a progressive form. Especially, "Palm Oil Seminar & Physical Symposium", "Jung Hyun Moo vs Kian 84
Large-scale episodes such as “Fashion War” and “10th Anniversary Package Tour to Mongolia”
Recently, we discovered MBC's Naeun Sakim Dae-ho's variety sense and presented a slightly different lifestyle of a real office worker.
KEY from SHINee, a member of Rainbow, also won the Grand Prize for the second consecutive year in the “This Year's Brand Award - Variety Idol (Male)” category.
. Last week, the 510th episode of "Single Man's Happy Life," in which Kim Dae-ho's search for a house in Ulleungdo (Ulleungdo) and KEY's daily life were shown, had a viewership rating of 11.2% per minute.
However, it not only ranked first in viewer ratings for the same time slot, but also ranked first among variety shows that aired last week in terms of 2,049 viewer ratings.
This set a record for variety champions, both in name and in reality, ranking first in audience ratings for 18 consecutive weeks and 2,049 weeks.

By minmin 2023/09/04 20:57 KST