. Nutrione previously announced that they had negotiated with singer Lee Hyo Ri to become their official model. Then, on the 6th of this month, an Instagram post with Lee Hyo Ri was posted on YouTube Official account.
We have released a teaser advertisement video for the beauty item "BB LAB THE COLLAGEN".
After that, the main CF was uploaded to YouTubeOfficial account and also broadcast on TV.
We announced the start of full-scale campaign activities. Nutrione ambitiously prepared “BB LAB THE” with Lee Hyo Ri
COLLAGEN” CF teaser video exceeded 220,000 views in just 2 hours after being released on YouTube Official account, as of the 12th of this month.
It has been viewed over 1 million times and has received an explosive response from fans. Comments on the video included comments such as ``Hyori's chemistry is perfect among all the advertisements'' and ``This is the most Lee Hyo Ri-like advertisement.''
He then praised the encounter between Lee Hyo Ri and BB LAB THE COLLAGEN. The message “Make the present more beautiful” captured in the video is “BB
LAB THE COLLAGEN" has been praised for conveying its functionality while also expressing Lee Hyo Ri's still-radiant beauty.
Lee Hyo Ri's gravure cut released by Nutrione is also attracting attention. BB LAB
The gravure cut for the signature line is a brand that has been built up through years of product research and development.
The premium image is well expressed through the symbol of the pillar and Lee Hyo Ri's charismatic expression. Other stylish superstar mood concepts
The classic mood with an overwhelming presence and the natural cut that stands out visually have been well received by consumers.
Nutrione officials said, ``Models for both CF and gravure shoots directly suggest ideas and actively work on the shoot.''
We created a lot of wonderful scenes together," and added, "We plan to continue to introduce new products and advertisements that take advantage of the unique charm of the Lee Hyo Ri and Nutrione brands, and we look forward to your continued interest."
"I will do it."
By Corin 2023/11/15 12:13 KST