BTS's JIMIN has proven his global influence by shaking up the stock market. It is said that JIMIN has contributed greatly to the spread of Korean food along with the Korean wave.
Amidst all the analysis, Samyang Foods' market capitalization rose to 1.5% for the first time since 1995 on the 10th of last month due to the popularity of "Black Fried Noodles," which has enjoyed a global PR effect thanks to JIMIN's influence.
The company's total sales reached a record high (2.4519 trillion won: approximately 274 billion yen). In various content, a scene of JIMIN eating "Brewed Noodles" was broadcast, and
The influence of JIMIN has spread to the general public, and major media outlets in Korea and abroad have praised it. Samyang Foods Vice Chairman Kim Jong-soo also said on TV, "Thankfully, JIMIN, a member of BTS,
"N-san uploaded a picture of himself eating 'Brewed Noodles' deliciously, which has had a great PR effect," he said in a speech of gratitude.
Prior to Samyang Foods, high-end brand Dior also signed a contract with JIMIN for global branding.
After being selected as Dior's ambassador, the company experienced the "JIMIN effect" and its stock price rose sharply, becoming a hot topic.
The post above became the most-liked post in the history of any brand account on Twitter (now x) and Instagram, and Dior's stock price rose by 1.2% compared to JIMIN's brand.
The company's stock price hit its highest level in 31 years since it was listed on the stock market in 1992.
After becoming the first Korean solo artist to reach number one on the US Billboard Hot 100 chart with "Crazy,"
The agency HYBE's stock price soared, with reports at the time saying, "Shares of BTS's management company HYBE, as well as other Korean entertainment companies and labels, rose 11% in morning trading on Thursday.
It rose to the top of the Hot 100 chart, recording the highest increase in nearly five months," and analyzed that Jimin's first place on the chart was the main factor.
JIMIN has built a strong global fandom through the musical achievements he has made since his solo debut.
This is said to have revealed potential business opportunities for each member. This has had a strong impact on the stock market, as anything related to JIMIN has become a global issue, not just in the pop music industry.
It is expected that the influential brand name "JIMIN" will help drive up stock prices.

By chunchun 2024/06/03 23:12 KST