TOGETHER attended the Dior 2025 Summer Men's Collection Show held in Paris, France on June 21 (local time).
Currently active as a group, they captivated the hearts of local media and fans with their stylish outfits in dandy jackets and colorful sneakers.
According to a recent report from influencer marketing platform Lefty,
"TOMORROW X TOGETHER" is expected to generate a media value (EMV) of $18.3 million (approximately 3 billion yen) during the Spring/Summer Men's Fashion Week in 2025.
Apart from the team, Soobin and Yeonjun came in 6th and 7th on the list.
With the names of the members, "TOMORROW X TOGETHER" was calculated to have generated a total of $28.4 million (about 4.6 billion yen) in value as a group and individuals.
The impact of the contents was analyzed from various angles and converted into costs. "TOMORROW X TOGETHER" is expected to raise the profile of Dior at this fashion week.
Dior, ranked first in the "Top Brands" category, generated media value of $61.82 million (approximately 9.9 billion yen), up 85% from the previous year, of which "TOMORROW" generated $61.82 million in media value.
The proportion of "OW X TOGETHER" (group and individual combined) reached 46%. The analysis data for the 2025 Spring/Summer Men's Fashion Week of "Lefty" was published in June in France.
A document estimating the cost of influence for 56 brands and thousands of influencers who participated in the 2025 Spring/Summer Men's Fashion Weeks held in Paris, England and Milan, Italy.
Meanwhile, TOMORROW X TOGETHER released their Japanese single "CHIKAI" on the 3rd and are actively promoting. On the 10th, they will be performing at the Tokyo Dome, one of Japan's four major domes.
This will kick off the tour "TOMORROW X TOGETHER WORLD TOUR IN JAPAN".
By chunchun 2024/07/07 13:00 KST
