Actor Byeon WooSeok becomes the brand model for Paldo (Eight Provinces) Bibim Noodles... His face will be on the packaging

Paldo (Eight Provinces) announced on the 6th that it has selected actor Byeon WooSeok as the overall brand model for its instant noodles "Eight Provinces Bibim Noodles."
Byeon WooSeok made his big break through the tvNTV series "Seongje, Run."
Byeon WooSeok is promoting a variety of online and offline marketing campaigns, including product packaging with the face of Byeon WooSeok.
A source from Baido said, "Actor Byeon WooSeok's appearance of switching between cool and hot to suit his role in the TV series is the perfect image for the new product.
"We decided to select him as the model because he is a perfect fit for our personality and because he said he normally enjoys eating Eight Provinces Bibim Noodles, so we expect great synergy from him."