PENGUIN” will launch its spring 2025 collection, and the brand’s ambassador actor
Choi Woo-shik of the newly released “ORIGINAL
"PENGUIN" is an American casual brand that reinterprets the original "Munsingwear" design in a youthful and fun way.
Targeting stylish golfers in their 30s and 40s, the collection features bold color contrasts and patterns, such as pink and green.
In addition, the “Peter Bogey” character, inspired by 70 years of archives, intuitively conveys the brand identity.
This first collection of "ORIGINAL PENGUIN" features unique designs, vibrant colors, and patterns that highlight American style humor.
In the photo shoot, Choi Woo-sik, who is crazy about golf, shows off various styles from field looks to everyday styles, and the sensual feel of the collection is apparent.
Munsingwear has opened its own mall for ORIGINAL PENGUIN Exclusive, and to commemorate this, it is holding various promotions.
At the end of March, a pop-up store will be opened on the 7th floor of the Shinsegae Department Store Gangnam Branch, where customers will be able to purchase Choi Woo-shik's photo cards, golf shoes, and other items.
The team will be giving away gifts such as boxes and ball caps.
By minmin 2025/03/19 15:05 KST