On the 19th, Japanese beauty brand ViCREA announced the launch of their new hair care brand “&PA
ViCREA announced the news that Tsuki has been appointed as an ambassador for the IR. ViCREA said, "Tsuki is loved by the Japanese Generation Z, and has a bright, vibrant energy as well as a trendy style.
"We decided to select her as an ambassador because we felt that her natural beauty and adorable visuals would be a good fit for the healthy beauty that &PAIR pursues."
In the released images, Tsuki maximizes her innocent charm with a blue-toned one-piece and hairstyle, while her pink-toned style creates a lovely atmosphere, creating a "&PAIR" look.
The CF was released on the 19th through Official YouTube, and various advertising campaigns will be launched nationwide from the 26th.
Tsuki has been selected as an advertising model for various Japanese beauty brands, including makeup brands and colored lenses, proving her high popularity in Japan.
In particular, she has been dubbed the "Generation Z beauty icon" by showcasing her unique styling and sensual visuals through global fashion brand events and magazine photo shoots.
Amidst the keen interest of the Japanese fashion and beauty industry, it is expected that this will create positive synergy effects with the new brand "&PAIR".
Meanwhile, Tsuki has been active in the Netflix series "Zombieverse" and "Zombieverse: New Blood" earlier this year, and has recently been active on YouTube.
In the be web variety show "Oteruyo", he becomes the owner of a guesthouse and holds a party in a special guesthouse with a concept that is not found anywhere else in the world, and the show is widely used as healing content.
It is loved by many people.
By minmin 2025/03/19 20:21 KST
