Hite (Jinro) Jinro announced on the 20th that it has selected actor Ji Chang Wook as the new brand model for its beer brand Terra.
A source from Hite Jinro said, "Ji Chang Wook has been active in a variety of genres including movies, TV series, and musicals.
He is very active in his character roles, is a hot topic, and is well-liked by people of all ages," and "His bright and positive character is a perfect match for the pure image of 'Tera.'"
"This was also a major factor in the selection of models," he explained. Ji Chang Wook is portraying an action actor, a photographer, an office worker, a college student, and others in the "Clean Day" TV commercial for "Tera" that was released on the same day.
She played four roles, including as a model, and showed how she was able to relax in the midst of her busy daily life with "Tera." Oh Seong-Taek-Height, senior vice president of Jinro Marketing, said, "We are pleased to announce that new model Ji Chang Wook has joined us.
"In the advertisements for 'Terra,' we tried to convey the purity of a younger, more dynamic 'Terra' through a variety of situations and characters."





By chunchun 2025/03/21 00:00 KST