", 2nd place was Lim Young Woong, and 3rd place was So Ji Sub. The Korea Corporate Reputation Research Institute measured star brand big data from May 29th to June 28th with 288,109,
Through consumer behavior analysis, 312 brands were measured for participation index, media index, communication index, and community index.
This is a 5.64% increase compared to May last year, when the number of star brand big data items was 272,723,916.
The brand reputation index was created through big data analysis of brands, discovering that consumers' online habits have a significant impact on brand consumption.
Star brand reputation analysis measures the relationship between star brands and consumers, positive and negative evaluations, media attention, and consumer interest and communication volume.
Star brand reputation analysis is a brand analysis of celebrities, singers, trot singers, TV series actors, movie actors, boy groups, girl groups, and athletes.
It targets brands that rank high in global reputation and analyzes their relationships with consumers through a big data reputation algorithm.
Detailed indicators of the Star Brand Reputation Index include the recommendation index.
The top 30 star brand reputation rankings in June 2025 are "BTS", Lim Young Woong, So Ji Sub, Son Heung Min (soccer), "BIGBANG", "SEVE
NTEEN, BLACKPINK, Yu Jae Suk, Son Sukku, PSY, Jung Jun Won, aespa, TWICE, SHINee, Lee Jo
Lee Hyun, Lee Jung Jae, IVE, Lee Jeong Hoo (baseball player), Kim Jung Kook, Lee Byung Hun, Go Youn Jung, Yoshihiro Akiyama, Lee Dae Ho (former baseball player), Faker (e
Sports game player), Cha EUN WOO, OHMYGIRL, Red Velvet, Lee Chan Won, KiiiKiiii, TOMORROW X
"TOGETHER" was analyzed in that order.
By minmin 2025/06/29 17:25 KST