韓国のウェブ小説市場が1兆ウォンを突破、ネイバー・カカオ・リディで9割のシェア=韓国
South Korea's web novel market exceeds 1 trillion won, with Naver, Kakao, and Liddy holding a 90% share = South Korea
According to the Korea Publishing and Culture Industry Promotion Agency's "2022 Current Situation and Actual Survey of the Web Novel Industry," the market size of South Korean web novels last year was 1,039 billion won (approximately 114,494,680,000 yen).
It was estimated that. Considering that it was 10 billion won (approximately 1.1 billion yen) 10 years ago in 2013, it has grown 100 times.
In terms of estimated sales, IT giant Naver ranks first in web novels. "S
It is estimated that the company generated sales of 426.6 billion won (approximately 47.01 billion yen) in the web novel field last year through multiple services such as "Leeds". Following this is IT giant Kakao, which also
The company is estimated to have achieved sales of 414.5 billion won (approximately 45,676.65 million yen) through Kakao Page. In third place is RIDI, which earned 104.9 billion won last year (approximately 11.5 billion won).
It appears that the company generated sales of 59.66 million yen). Naver, Kakao, and Liddy account for 91% of South Korea's web novel market.
Meanwhile, the number of users of Korean web novels has reached approximately 5.87 million. Read web novels at least once a month
Of those users, 35.5% used it every day in the past year. Many of these are used in rental format. The popular genre was romance reality.
2023/09/29 09:16 KST
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