中東・インドで市場拡大を図る韓国のゲームメーカー、市場規模・購買力に期待感=韓国
Korean game maker aiming to expand market in Middle East and India, expectations for market size and purchasing power = South Korea
Major Korean game manufacturers such as Nexon and Krafton are aggressively expanding into the Middle East and Indian markets.
The reason behind this expansion is the region's large population and high purchasing power. Also, the growth of the Korean market
Slowing rates are also one of the reasons. Nexon is based in the United Arab Emirates (UAE) to expand blockchain games that utilize NFT (non-fungible token) technology. Multiple people at the same time
MapleStory is the first game in MapleStory Universe, an expansion platform for the participatory online role-playing game (MMORPG) MapleStory.
-N” and is designing tokenomics for the issuance of “Maple Token”. Krafton, which is developing the Indian market, is developing the MMORPG “Battleground Mobile”.
・India (BGMI)'' recorded the highest monthly sales in December last year. Adding popular local actor Ranveer Singh as a new character to “BGMI” and adding local movie characters to “BGMI”
The company's localization strategy, such as incorporating content into the game, was successful. A game industry official said, ``The Middle East and India are characterized by market size based on population and high purchasing power, and in the future they will
We can expect the country to enter a period of growth if it expands."
2024/03/27 10:34 KST
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