has decided to permanently suspend, without prior warning, the accounts of advertisers who have posted fraudulent advertisements on their own portals, YouTube, etc.
According to Google's advertising policy page on the 1st, since the 28th of last month, the company has announced that it is
Acts that induce users to provide money or personal information by misrepresenting or falsely implying their status are completely prohibited. Previous policies have focused on advertisers' businesses, products, and services.
Ads that hide related information or provide false information to deceive users are not allowed. Expressions that were somewhat general and abstract have now become more concrete and explicit. The company is
"If we discover any violation of applicable policies, we will suspend the relevant Google advertising account without prior warning. Advertisers will not be able to use Google's advertising services again."
. The company said it considers policy violations to be a "very serious matter" and has taken the strongest measures possible at this time to eradicate false advertising.
This measure comes after the ``Celebrity Impersonation Online Phishing Crime Solving Group'' announced on the 22nd of last month that
The announcement was made after a press conference was held to convey the seriousness of the online phishing crime, which was named after the government, and to urge giant platforms and the government to make efforts to solve it. Including entertainer Yoo Jae Suk, 1
37 celebrities filed suit. On the 27th of the same month, the South Korean government announced that it will apply zero-tolerance principles and investigate illegal private finance and financial investment fraud through online advertisements impersonating celebrities.
A specialized team was formed to On the 28th of last month, entertainer Hong Jin-kyung posted on the YouTube channel ``Study King Genius Hong Jin-kyung'' community, ``I was deceived by a fraudulent advertisement.''
Please be careful not to send money through fraud, and if you discover a fraudulent account, please report it." In the post, Hong said, ``Recently, people have been pretending to be celebrities, including myself, to induce investment.
The number of scammers who do this is rapidly increasing. When I joined the group talks they had created, many people said they had earned money. However, since it was written by a fraudster and an AI while changing their names,
Please don't be fooled. I am not running the Hong Jin-kyung School of Economics. We do not operate any reading room related to stock investment."
Mr. Hong said, ``The scale of damage caused by fraud is said to exceed 1 trillion won.Most of the fraudsters' accounts are overseas, and it is difficult to catch or punish them.''
It is also difficult to punish. All we can hope for at this point is for us to be careful, and for platforms like Meta and Google to become more technologically advanced and quickly detect fraudulent ads.
We can only hope that they will block it."
2024/04/02 06:54 KST
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