Chinese e-commerce site ”Temu” establishes a Korean subsidiary, overwhelmingly leading ”Ali Express” in the US = South Korean report

According to the South Korean Supreme Court, on February 23, Pinduoduo, the Chinese company that operates the cross-border e-commerce site Temu, filed a lawsuit against Whaleco Korea.
The company established a corporation called Samsung Electronics Korea Limited Liability Company in South Korea with capital of 100 million won (approximately 11.22 million yen) and its headquarters in Jongno-gu, Seoul.
"Temu" and its competitor, China's largest e-commerce company, Alibaba Group's cross-border e-commerce site for individual consumers overseas, "Global Express"
established a corporation in Korea early on and has been actively operating in the Korean market. The executive officers of the Korean corporation are Chinese.
He is said to be the representative of software development company Elementary Innovation. Pinduoduo launched its "Temu" service in 2020, which was well received in the US e-commerce market.
According to Survey Tower, as of January, Temu had 51.4 million monthly active users (MAU) in the United States. Temu has a greater influence in the United States than AliExpress.
An industry insider said, "If not only AliExpress but also Temu, which has an overwhelming influence over AliExpress, set up a branch in Korea, Korean competitors will be forced to struggle.
"There is a possibility that this could happen," he said.