Despite the conflict between HYBE and CEO Min Heejin, no problems with comeback... ”NewJeans” releases music video for new song ”Bubble Gum” → exceeds 3.8 million views

Girl group "NewJeans" has announced that they will be making a comeback without any problems despite the "family dispute" between HYBE and ADOR CEO Min Hee-jin.
Despite the dispute, the music video content for the released preview was released as scheduled. "NewJeans" was released on the official YouTube channel at midnight on the 27th as scheduled.
The band released a preview of the music video for "Bubble Gum," a track off of the new single "How Sweet."
The music video for the new song has the distinctive cool and refreshing feel of "NewJeans."
The video captures the members' charm as it is. It's like watching a high school field trip, with bright smiles on their faces as they walk along the beach, reminiscing on their memories.
The album has an analog atmosphere. It depicts the members' refreshing and pure appearance without any unnecessary details.
The photos of the album included the analog atmosphere of the LP cover, as well as photos that showed a hip-hop style, which piqued interest.
"Bubble Gum" is a song that stands out with its easy-going, simple melody and pad synth sound. The reaction to the video was explosive.
The music video for "Gum" garnered over 3.7 million views within seven hours of its release.
There were also comments mixed with reactions and support from listeners around the world and Korean fans. Listeners commented, "I can feel the sensibility of the 1990s in Haein, who was born in 2008,"
The natural refreshing feeling makes my heart tingle," "The nostalgic melody and the pure and beautiful lyrics are moving," "I hope New Jeans overcomes the crisis and does well," etc.
"NewJeans" will release their new album "How Sweet" on the 24th of next month. The title track of the album, the song on this record, and the instrumental track
Two new songs will be released. A new single will be released in Japan on June 21st. Also, on the 26th and 27th of the same month, a fan meeting called "Bunnies Camp" will be held at Tokyo Dome.
Prior to this, management office HYBE issued an auditing authority on the 22nd for Min Heejin, CEO and vice-CEO of its subsidiary label ADOR.
HYBE has filed charges against CEO Min and the two vice-CEOs for usurping management rights, but CEO Min immediately denied the allegations.
They argued that it all started with the "New Jeans copy incident" of FT LAB's girl group "ILLIT".
When he blew the whistle on the copying of "s," the company exercised its auditing powers as a retaliatory measure and demanded his resignation as representative.
HYBE subsequently announced the results of its interim audit and revealed that a plan to take over management rights had been established under the leadership of CEO Min.
The company also said it had confirmed the specific facts and secured physical evidence that the company had been involved in the sale of the property. It also raised suspicions that CEO Min had engaged in "magical management" involving shamans.
They held a press conference and denied all the allegations. They revealed that NewJeans had been discriminated against and treated unfairly by HYBE throughout the entire process, from their debut to promotion.
During the press conference, CEO Min became emotional, cried, and slammed HYBE, causing a furious response, which became a hot topic. HYBE responded to this on the 26th.
In a lengthy statement, they refuted each of Min's 12 revelations and filed a complaint with Yongsan Police Station accusing Min and others of embezzlement.
There were concerns that the intensification of the conflict between the two sides would cause problems for the activities of artists, including "New Jeans."
The music video was released as scheduled, relieving concerns. In addition, ZICO (ZICO) of KOZ Entertainment, a label under HYBE, also announced that JENNIE (BLACKPINK)
The music video for the new song "SPOT!", a collaboration with INK, was released as scheduled on the afternoon of the 26th.
Meanwhile, HYBE said in relation to "NewJeans," "Our company has decided that the comeback activities for 'NewJeans' will
We will do our best to provide support so that there are no hindrances."