Samsung Electronics acquires UK startup to strengthen knowledge graph development (Korea)

Samsung Electronics announced on the 16th (local time) that it has signed a memorandum of understanding with Oxford Semantic Technologies, a British startup.
OCT was co-founded in 2017 by three professors from Oxford University in the UK.
OCT has developed a knowledge graph technology that can perform inference for optimizing and enhancing data processing, and this
The company is currently working with companies in a variety of fields, including finance, manufacturing, and e-commerce, in Europe and North America.
Samsung Electronics has been working with OCT on various projects since 2018.
With this acquisition, we will set out to secure more advanced personalized knowledge graph creation technology.
It is expected to provide an experience similar to using a separate device by linking information and related items that were previously shared.
By linking with the device's AI, it will be possible to provide a personalized experience while protecting personal information from being leaked outside the device.