”Digital Marketing Insight 2025” held... Experience how the marketing field is evolving with AI

With the rapid advancement of artificial intelligence (AI)-based technological innovation, the digital marketing field is also sure to be a field undergoing new upheaval.
Tech42 will hold "Digital Marketing Insights 2025" (DMI2025), a conference for marketers, designers, and advertising planners working in the digital space, on February 2nd.
The event was held on the 8th at the Lotte Hotel World KRYSTAL Ballroom in Jamsil, Seoul. In the morning session, the participants discussed SaaS (Software as a Service), content,
Purple.io and Studio FREE will be holding a talk event on topics such as ultra-personalized systems using AI and branding in the digital age.
The CEOs and marketing managers of WiLLUSION, DALPHA, JOY WORKS and HOKKA came on stage and gathered at the event venue.
The 500 participants were excited. In the morning session, Kwon HanSel, CEO of studio FREE WiLLUSION, who attracted attention, spoke about "K-content marketing.
"POEM of AI" is a film that was produced entirely with AI and won the Grand Prize and Audience Award at the Dubai AI International Film Festival.
The film "DOOM" was shown, and the audience was astonished by the amazing visual technology.
He introduced a platform that provides information about AI, and also talked about efforts to expand the scope of AI-related work, attracting the interest of participants.
Next, Kim Do-gyun, CEO of Hot Topic AI startup DALPHA, will talk about "How to use AI for marketers" and brand
“Digital” is the theme of the presentation by Kim Man-hee, a marketing expert and director of Joyworks, who is creating a fandom for the sports brand HOKKA.
"How are powerful global brands born in this era?" provided participants with new information on marketing.
The afternoon session was divided into three tracks based on specialization.
The first track will focus on customer behavior analysis, global strategies, and marketing automation using data and AI, while the second track will focus on "influencer marketing"
The event was themed around various commerce topics, including "marketing". Kim Min Seo, vice president of Adriel, who presented AI marketing automation solutions, spoke about "marketing
Jung Jae Young, CEO of OMNIOUS, an AI commerce company, gave a presentation on the theme of "Trends 2025 (Data Integration, Artificial Intelligence, and Automation)" and said, "In the era of discovery-based shopping,
"The personalization and content creation strategy of AI in the digital age," he said.
Using AI to showcase innovative brand designs, the company is garnering Hot Topics
Byun Sa-beom, founder of PlusX and advisor who launched an AI model agency business, appeared and said, "The experience of creators and the generation used by story designers
The event attracted attention with the theme "Sharing AI Experiences."