Samsung Electronics increases stake in robotics company to accelerate humanoid development (South Korea)

Samsung Electronics has become the second largest shareholder in South Korean robot developer Rainbow Robotics by taking a 35% stake through a call option.
Rainbow Robotics will become a subsidiary of Samsung Electronics on its consolidated financial statements. Samsung Electronics will invest 86.8 billion won (approximately 9.229 billion yen) in 2023 to acquire Rainbow Robotics' shares.
Samsung Electronics had established a Next-Generation Robot Promotion Team under the direct control of the CEO to focus on the development of next-generation robotics technology.
Rainbow Robotics is a founding member of the group, and has invited Professor Oh Jun-ho of the Korea Advanced Institute of Science and Technology (KAIST) to lead the group. Rainbow Robotics developed the first bipedal robot in Korea, "Hubo."
The company was established in 2011 by researchers from KAIST's HuboLab. Samsung Electronics is combining its artificial intelligence (AI) and software technology with Rainbow Robotics' robot technology.
In addition, they plan to develop intelligent humanoids. Humanoids are a field in which big tech companies around the world have recently entered. Tesla, a major American electric vehicle manufacturer, has also
The company plans to release a small computer for humanoid robots in the first half of 2025.